Sky Italia and Bundesliga International, a division of the DFL Deutsche Fußball Liga have secured a four-year agreement which starts from the 2021/2022 season and runs through the conclusion of the 2024/2025 Bundesliga campaign.
Sky Italia will show hundreds of Bundesliga matches each season via its TV subscription channels as well as its OTT platforms. In addition, to live matchday broadcasts, fans will be able to enjoy weekly highlights, “Bundesliga Weekly” programmes, and a special show focusing on the Bundesliga, “EuroShow”, that will be aired on Sky Sport24. The promotion and relegation play-offs will also be covered on this platform as well.
Sky Italia has secured digital and TV rights for Serie B from the 2021/22 to the 2023/24 campaigns. The network will show all 380 regular seasonal matches, plus the promotion and relegation play-offs. All games will be live-streamed on Sky’s over-the-top streaming service, Now TV in HD. In addition to full coverage of the Serie B season, subscribers will also be able to access bonus features, including match highlights, pre and post-game analysis, exclusive interviews, and more.
Sky Italia has procured exclusive broadcast rights for the 2021 Copa América competition in Italy, with all 28 matches being covered. Match highlights will also be available after every game day, along with analysis and postgame shows. Subscribers can also access live-streaming of games via NOW TV.
SKY has acquired broadcast rights to the UEFA Champions League in Italy. The pay-TV broadcaster will distribute coverage of Europe’s largest soccer club competition on its family of premium networks. Live streams of the games may also be available on SKY’s over-the-top (OTT) platform, Sky Go, and its official apps for subscribers on Android and iOS mobile devices. In addition to live telecasts and online streams, full match replays may be aired on TV and made available on demand on the broadcaster’s video streaming service. Highlights and magazine shows may be shared as well across the TV operator’s digital assets. Subscribers of Now TV, an internet TV and video-on-demand (VOD) service provider managed by SKY, are also expected to inherit all the Champions League action in Italy.
Sky has acquired exclusive rights to the UEFA Europa League in Italy until 2021. The pay-TV broadcaster will offer comprehensive coverage of Europe’s secondary club soccer competition through live matches on its premium TV channels. Full match replays and highlights will also be aired every season. Live and on-demand Europa League games will be made accessible on the network’s streaming service, Sky Go. Subscribers will additionally have access to all the action on the Sky Go app for Android and iOS.
Sky Italia has renewed its Serie A TV rights deal in Italy until the end of the 2020/21 season. Sky’s broadcast rights acquisition includes Package 5, which grants them access to 114 matches or three games every weekend for 38 rounds – including Sunday evening encounters. Sky also went for Package 6, which includes a total of 152 matches, including Monday evening games. In all, Sky has secured 226 games for its platform every season. Coverage will be carried out live on TV on Sky Supercalcio and Sky Calcio channels, as well as the pay-TV broadcaster’s over-the-top (OTT) service known as Sky Go. The matches will also be aired as full replays on TV on the network’s family of channels, and on demand online and via its streaming mobile app.
